ESG Credits

End-customer marketing blurbs for ESG Credits - content tailored for specific target audiences across multiple channels including email, social media, and technical briefs.

Target audience-specific communications explaining what ESG Credits is, how it works, and why it matters to different types of end-customers.

Product
Last Updated
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Audiences

ESG Credits

2025-12-28

3

About These Blurbs

Content is tailored for specific end-customer audiences and optimized for different communication channels. Each blurb speaks directly to the audience's needs and explains blockchain benefits in accessible terms.


Product Blurb

Product Blurb

Target: 100-200 words | Actual: 153 words, 1066 chars

Here is the Product Blurb for ESG Credits based on the complete documentation provided:

ESG Credits enables you to easily integrate detailed ESG impact reporting into your digital channels and investor reports. By leveraging your investments in green assets, you can provide your customers with transparent, auditable impact data aligned with ICMA frameworks or custom taxonomies.

With ESG Credits, you can flexibly calculate impact amounts per annum or instrument term based on the unique "impact profile" of each green framework. Consolidate benefit characteristics from the green projects you've invested in to build your own framework. Tie UN SDGs and EU Environmental Objectives to impact categories, support multiple currencies, and make your impact data accessible in any language. For added trust and integrity, immutably store your framework's impact profile on the blockchain and issue customer-specific investment certificates. ESG Credits helps you demonstrate your ESG commitment while preventing double-counting of project benefits across the market.

Target Audiences

  1. Financial Institutions - Banks, investment advisors, and institutional investors who want to provide ESG impact reporting to their clients and stakeholders

  2. Issuers of Green Assets - Organizations that issue green bonds, loans or other financial instruments and need to report on the ESG impact of the funded projects

  3. Certification Bodies - Organizations that certify and validate the ESG impact of green investments and need to publish quality-assured impact data


Financial Institutions

Banks, investment advisors, and institutional investors who want to provide ESG impact reporting to their clients and stakeholders

X (Twitter) Single Post

For: Financial Institutions

Target: 280 chars | Actual: 348 chars

πŸ“‹ Ready to Copy & Paste:

Telegram Post

For: Financial Institutions

Target: 150-250 words | Actual: 166 words, 1217 chars

πŸ“‹ Ready to Copy & Paste:

Telegram Short

For: Financial Institutions

Target: 50-100 words | Actual: 64 words, 431 chars

πŸ“‹ Ready to Copy & Paste:


Issuers of Green Assets

Organizations that issue green bonds, loans or other financial instruments and need to report on the ESG impact of the funded projects

X (Twitter) Single Post

For: Issuers of Green Assets

Target: 280 chars | Actual: 368 chars

πŸ“‹ Ready to Copy & Paste:

Telegram Post

For: Issuers of Green Assets

Target: 150-250 words | Actual: 83 words, 575 chars

πŸ“‹ Ready to Copy & Paste:

Telegram Short

For: Issuers of Green Assets

Target: 50-100 words | Actual: 49 words, 381 chars

πŸ“‹ Ready to Copy & Paste:


Certification Bodies

Organizations that certify and validate the ESG impact of green investments and need to publish quality-assured impact data

X (Twitter) Single Post

For: Certification Bodies

Target: 280 chars | Actual: 282 chars

πŸ“‹ Ready to Copy & Paste:

Telegram Post

For: Certification Bodies

Target: 150-250 words | Actual: 172 words, 1253 chars

πŸ“‹ Ready to Copy & Paste:

Telegram Short

For: Certification Bodies

Target: 50-100 words | Actual: 42 words, 310 chars

πŸ“‹ Ready to Copy & Paste:


Usage Guidelines

Customization

These blurbs are starting points for end-customer communications. Feel free to:

  • Adjust tone to match your brand voice

  • Add specific product details or examples

  • Customize calls-to-action for your campaigns

  • Combine elements from different audiences

Audience Targeting

Each set of blurbs is optimized for a specific audience:

  • Financial Institutions: Banks, investment advisors, and institutional investors who want to provide ESG impact reporting to their clients and stakeholders

  • Issuers of Green Assets: Organizations that issue green bonds, loans or other financial instruments and need to report on the ESG impact of the funded projects

  • Certification Bodies: Organizations that certify and validate the ESG impact of green investments and need to publish quality-assured impact data


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