Blurbs

Marketing blurbs and partner communications for all BWS products - content explaining solutions, blockchain integration, and business benefits.

Partner communications for all BWS products. Each product page includes channel-specific blurbs optimized for email, social media, executive summaries, and technical briefs.

About These Blurbs

Content explains what each solution is, how it works, key highlights for end-customers, blockchain integration details, and business benefits.

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Available Products

Marketplace Solutions

Blockchain Badges

View marketing blurbs

NFT Game Cube

View marketing blurbs

ESG Credits

View marketing blurbs

X Bot

View marketing blurbs

Platform APIs

Blockchain Save

View marketing blurbs

Blockchain Hash

View marketing blurbs

IPFS Upload

View marketing blurbs

NFT.zK

View marketing blurbs

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Channel Overview

Each product includes blurbs optimized for these channels:

Email Communications

Format: 300-400 words, plain text with paragraphs Use For: Partner outreach, customer communications, newsletters

LinkedIn Posts

Format: 150-200 words, engaging post with hashtags Use For: Professional networking, B2B marketing, thought leadership

Twitter Threads

Format: 4-5 tweets × 280 characters Use For: Social engagement, product launches, quick updates

Slack Messages

Format: 200-250 words, markdown with bullets Use For: Internal communications, partner channels, community updates

Executive Summary

Format: 100-150 words, strategic focus Use For: Board decks, executive reports, pitch materials

Elevator Pitch

Format: 50-75 words, memorable hook Use For: Networking events, quick introductions, email signatures

Technical Brief

Format: 400-500 words, technical detail Use For: Developer partnerships, RFP responses, technical documentation

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Content Philosophy

All blurbs follow these principles:

1. Value-First: Lead with business benefits and value proposition

2. Clear Blockchain Explanation: Explain how and why blockchain is used, not just that it is

3. Partner Perspective: Written for B2B partners who need to explain to their customers

4. End-Customer Focus: Highlight benefits for the end-user, not just the integration

5. Specific & Concrete: Avoid vague claims, provide specific capabilities

6. Action-Oriented: Include clear calls-to-action

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Product Snapshots

Visual media assets for all products

BWS Logo

Official BWS logos and variations

Brand Guidelines

Complete brand usage guidelines